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Realm Concept Market
Brand: Realm Concept Market (RCM Cosmetics)
Role: Creative Producer/ Video Editor
Realm Concept Market lives by the belief that beauty products should be made with natural ingredients and should be designed to make people feel good. Their most beloved product is their Moroccan Argan Oil, which is designed to help people put their best selves forward. Tasked with creating a total of four
billboard ads, we took on the challenge. The ads were showcased in Times Square on the busiest shopping day of the year, Black Friday. The ad garnered major attention and digital impresions pushing sales up by almost 50% than their typical shopping day
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